Retail Concept Development
Scope of Service:
We can help make change happen
Seeking to continually innovate and develop its global retail offering and following the successful opening of a new concept store in China, New Look approached SoVibrant to assist in communicating its new high street retail concept in preparation for a worldwide roll-out.
To aid New Look in the development of the new concept design through the use of high quality CGI, incorporating new interior and joinery elements with current and seasonal product lines.
To develop the conceptual design elements into a series of working drawings to allow the scheme to be successfully implemented in a flagship store in Westfield Shopping Centre, Shepherd’s Bush, London.
By combining SoVibrant’s specialist services, Media Productions and Interiors, the team was able to successfully communicate the new retail concept, enabling the client to navigate through the necessary sign off procedures and take the scheme through to its delivery phase. The new concept is now part way through its global roll-out programme.