Barrowford Primary School
Rebrand and Strategic Report
Scope of Service:
Strategy and Transformation
Brand and Experience
Approx. 500 pupils
We can help make change happen
Located in the heart of a village community in Barrowford, Lancashire, the school and its visionary leadership team have a strong desire for continual improvement and to truly stand out amongst the crowd. The school approached SoVibrant to help them encapsulate its unique community spirit and pedagogy within a new visual identity, and to produce a holistic strategic report on its accommodation to identify areas of improvement and opportunities to successfully implement the new brand within the school premises.
To assist in the development of a strategic vision for the school, with the primary focus on improvement and development of the existing physical environment.
To develop a brand that reflects the school’s unique personality and values, which can be cohesively integrated into both physical and digital environments.
To develop an interior graphics scheme that clearly communicates the school brand and reinforces its values and ‘Building Learning Power’ pedagogy at key touchpoints.
To implement an extensive signage and way-finding scheme for the school grounds.
The results have been transformational, the brand and pedagogy of the school have been brought to life throughout the school estate. The new identity has been wholly embraced by the staff, children and the wider community. A re-launched website has served as a digital platform for the new visual identity to be shared with the wider world. SoVibrant enjoys a fantastic relationship with Barrowford Primary School and continues to work with the team on a wide variety of projects.